ELVIS facing mixed tracking, big challenges at the Box Office this weekendUNI sets release plan for Spielberg pic / CAA-ICM deal finally closing / Murdoch divorcing for 4th timeMornin! This is Sean McNulty and here’s the Hollywood + Media news to know on THURSDAY June 23, 2022. Where here is the GOT prequel poster for your dorm room this Fall 🚩. (that’s still a thing right? Please don’t tell me I’m that old…) AND: “Back to the Future” is coming to BROADWAY in 2023. Don’t know where, don’t know who, don’t know when - Where we’re going… we don’t need details. #couldntresist PLUS: A judge ruled Paul Haggis is to remain under house arrest in ITALY while the investigation into the alleged sexual assault continues. ALSO: A Rest In Peace goes out to former NFL player and TV personality Tony Siragusa, who died at 55 years old yesterday. Cause of death not immediately available. Get The Wakeup as part of your subscription to The Ankler:📽 THE SILVER SCREENJUST 2 THINGS
Reading the tea leaves on the eve of “Baz Luhrmann’s Elvis”Ok I guess it’s not the “eve” since the film is out tonight in “previews” 🙄 (yeah we gotta get a better name for this newly widespread But I thought it was worthwhile to set the stage WB is facing since:
THE COMPETITIVE LANDSCAPEThe film is tracking around “$20+ Million” according to DEADLINE, and “$30 Million” if you read VARIETY so… yeah. Kinda feels like even the polling doesn’t knows where the $85 Million-budgeted pic is gonna land. It’s very wide in 3900 theaters… but - it runs 2hr 40mins which is going to limit potential Box Office returns no matter how you cut it. Plus this is a dogfight not even Iceman would think was a good idea to enter (sorry, I have OG “Top Gun” on in the background while I write this - and still not exactly sure who these guys are fighting in the final battle or how they got to the Indian Ocean so fast): “Top Gun” is likely to do at least another $30-35 Mil. “Jurassic World” probably another $30 Mil-ish AND: The other new movie this weekend “The Black Phone” will take a big part of the younger demo and is tracking at $15-20 Mil itself. PLUS: While a vastly different demo… “Lightyear” should still do around $25 Mil worth of revenue. IN TERMS OF COMPS:Yeah this is also tough - Baz’s studio Box Office track record:
So. Your (very bad) comp is a DiCaprio movie from 9 years ago I guess. In terms of films released in this decade… “House of Gucci” may be the best and most recent comp - it did $14 Mil in November with the same duration, but was rated R. And Covid was a far different situation. Or perhaps “West Side Story” which also had the “older IP” thing, music factor, and a 2hr 36min duration and had a… $10 Mil opening. But in the true throws of Omicron. So. still not a lotta great comps. OK, OK… how about a PRO / CON list?This always works. PRO: “Elvis” is arguably the most famous music IP in the world.
PRO: It has one of the biggest movie stars of all time.
PRO: Music biopics are on a run - “Rocketman”, “Bohemian Rhapsody”, “Straight Outta Compton” etc (even if “Respect” didn’t take off last summer).
BOTTOM LINE: Look I’d love to see this movie do well, and it could be a movie with legs this Summer with great word of mouth etc. even if this weekend isn’t great, Ie. “The Greatest Showman” of 2022 if you will. Doesn’t change the fact that this weekend is very tough… and I’m just not sure how many people are excited about an “Elvis” movie. Granted - that could be a NYC bias and this could play very well / strongly overindex in some parts of the country to help the cause. But as much as pundits don’t like to acknowledge this - the 18-34 crowd still goes to the movies, and it’s hard to see this movie being a “4 quadrant” pic… especially when it’s up against a strong Horror pic in “The Black Phone” (horror tends to heavily draw 18-34 year olds). HOWEVER: The important thing to NOT take away from the weekend - if “Baz Luhrmann’s Elvis” opens in 3rd (or 4th) and/or under $20 Million it’s not because “movies for adults” are over, or that adults are not coming back to the movie theater (again - see “Top Gun”, like everyone over 35 did. and under for that matter). There are a lot of very legit, specific factors above working against “Elvis” that are far more likely to effect its verdict, the most pressing being an overcrowded marketplace. ONE FOR THE ROAD: WB just released one final… final trailer for it last night that I actually think is the best spot they’ve done so far, really touting both the pedigree, scope and heart of the story. Granted, may be a little late. If you’d like to Share this newsletter 🤝 or Post on Socials - here’s a handy button:📺 THE TV SETJUST 2 THINGS
IN THE HOLLYWOOD BUSINESS AFFAIRS
📝 IN OTHER WORDS…
💻 THE MEDIA BIZJUST 2 THINGS
MINIONS X THE OFFICEOk this does technically fall under Media Marketing strategy so I’m just putting this here for big props on this killer synergy idea. 👏 UNI + PEACOCK Marketing 🏦 STOCK NOTESIt was a relatively quiet Wednesday. 👩💻 NEW TO WATCH:PARAMOUNT+ “Beavis and Butt-Head Do the Universe” - PAR+ and the google-able links… not so much.
ABC & ESPN NBA Draft at 8p HBOMAX “Menudo: Forever Young” docu - STREAM HERE HBOMAX “The Gordita Chronicles” - STREAM HERE FX ON HULU “The Bear” - all episodes - STREAM HERE Get The Wakeup as part of your subscription to The Ankler:Hits your inbox weekdays by 8:30am (ish) East Coast time🎥 TRAILER HOUSEAPPLE TV+ “Five Days at Memorial” limited series teaser - About the 5 days after Hurricane Katrina at a NOLA hospital that became cut off from… well pretty much everything. Promising teaser. PREMIERES FRI AUG 12 NAT GEO FILMS “The Territory” trailer - Docu on whats really going on and the battles being fought inside the communities living in BRAZIL’s AMAZON. IN THEATERS IN AUGUST 19 🎧 PLAYING ME OFFFeels fitting to go out getting ready for“Elvis” If you need some new tunes: Email me anytime at seanmcnultynyc@gmail.com or connect here on LINKED IN. -SEAN MCNULTY @theseanmac on TWITTER @TheWakeupNews on INSTAGRAM |